WhyFi. is the sonic monicker of Larsen Winiata Tito-Taylor (of Ngā Puhi/Ngāti Whātua/Tainui descent) - a multi-disciplinary human-being/artist and initial channeller of Noa Records from Tangiteroria, currently residing in Tāmaki Makaurau.
WhyFi. serves as a dark canvas for the subconscious/unconscious workings of the artists awareness, conjuring from the hidden corners of the mind, scribbling prophecies from the shadows of the imagination. Most WhyFi. works are harvested via a 'stream of consciousness' approach, with many songs being recorded in the first take with no clear/defined idea of what is going to surface.
Drawing from various sonic palettes WhyFi. is also a permacultural project, rooting varying musical/production tapestries together to reveal their connectedness through inter-related histories and entangled sonic energies.
In essence, WhyFi. works are intended to draw out the venom/toxicity kept within when resisting our shadow and transforming these energies into personal rongoa, presenting thoughts/inhibitions kept hostage within ourselves with rawness for consideration/self-reflection; this is a creative entity that is primarily concerned with meeting the weirdness found in the shadow of the self with love and presenting it to the world in all its honest truth.